Fashion Merchandising

So I love Sarah Jessica Parker and was very excited to learn that she is coming out with a line of clothes called Bitten. Her clothes will be sold at Steve and Barry’s for $19.98 and under. They will be featured June 7 and will contain items such as apparel, swimwear, jewelry, bags, belts, sunglasses and of course shoes. She became a fashion icon in Sex and the City, but I don’t think that her clothes will be as fashionable as we see her wearing. She will also have lounge wear, graphic tees and intimates. So please keep an eye out for Bitten, I think it will be fabulous. The picture I featured above is actually her own design and hopefully something we will see in stores around here.
I also wanted to let you know that on March 16, H&M began a new line called Collection of Style. This is more upscale for H&M but will hopefully sell very well. We are used to the disposal clothing and this will be something that will last more than one season. It is a little more expensive but if it looks good, does it really matter? It will range from $25 to $298. This is a big difference between usual H&M styles, so I will try and update everyone on how they are selling. COS will feature more classic styles instead of trendy items. This is going to target a new consumer, it may actually attract an older crowd to shop at the store.

Posted by Stacy at 11:17 AM |